Oklahoma Christian University: Admissions Marketing Campaign
Other Churches of Christ based universities include Harding University, Abilene Christian and Pepperdine University.
Designed and produced by McKinley Browne Publishing, this 32-page freshman view book is the center piece to an admissions marketing campaign that includes a new website with online enrollment and admission applications, direct-mail packet and brochure, postcards, letterhead and recruitment business cards.
The new website also included a 360° Quicktime VR tour of the campus, which was featured on Apple.com.
Client: Oklahoma Christian University
Writers and Conributors: Dawn Shelton, Mike Scales, Kyle Wray, Risa Forrester, Brady Walcott, Dr. Jeanine Varner, Connie Penick, Justin Hatfield, Susan Smith, David G. Fitzgerald, Michael Hardeman, John Elk III
Creative Director/Designer: Scott Horton
Photographer: Joseph Mills Photography
Printing Press: Heritage Press
Category: Communication and Publications
Skills: Strategic planning, project management, publication design, print-production, website design and development, content strategy.